BenchmarkPortal will air a new online radio show onCallTalk, (http://www.benchmarkportal.com/call-center-newsresources/calltalk-online-radio-show) discussing the myths about social media and call
centers.
The host for this show will be Bruce Belfiore,
CEO at BenchmarkPortal. The guest speaker Dr. Natalie Petouhoff, Social
Business Strategist and ROI Expert, with CallTalk co-host Dee Buell.
The online show will discuss a few of the common
myths with social media and call centers.
Myth 1: Social Media Doesn't Affect Customer
Service
Myth 2: There's No ROI for Social Customer
Service
Myth 3: My Customers Aren't on Twitter
Dr. Natalie is the Director and Instructor of
the UCLA Social Media Business Course at UCLA. Dr. Natalie’s applies her unique
perspective on business and social media via her social media assessments and
ROI calculators that help clients to develop social business strategies, tactical
plans and real-world execution capabilities so that social media can be
integrated into the business to increase the bottom line. She develops custom
training programs for social business/media, leadership, employee motivation
and organizational change.
Dr. Natalie’s four business books and many white
papers are the subject of hundreds of articles in publications like USAToday,
Adage, BusinessWeek, Fast Company, The New York Times, The Wall Street Journal,
Peppers and Rogers 1-to-1 Magazine and CRM Magazine as well as national
television and radio. President of the Los Angeles Social Media Club, Dr.
Natalie has held positions as a Forrester Analyst, Chief Strategist for a Weber
Shandwick PR/Marketing Agency, management consultant at PWC and Hitachi and in
management at Hughes Electronics, GM and GE. Dr. Natalie also teaches Social
Media, PR, Marketing and Leadership courses at USC and Pepperdine University.
The free online radio show will air Wednesday,
May 16th, 2012 at 10 a.m. PT/1 p.m. ET. Click here to listen to CallTalk, (http://www.benchmarkportal.com/call-center-newsresources/calltalk-online-radio-show)
About CallTalk
A fun and exciting online program for education
and learning, for the customer service industry. Once a month, broadcast
directly over the Internet to your desktop, covers informative and educational
topics impacting the contact center and customer service today.
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